Affluent Blacks of Dallas

The Late Comedian AJ Johnson and the Lost Potential of His Brand Value

Like many of you, I was certainly sad to hear of the passing of actor comedian AJ Johnson recently. For

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Will Karen Civil’s Fraud Allegations Tarnish Her Media Influencer Brand? Lessons on PR Damage Control

Those were the good old days for her, when her name was not tarnished by a series of escalating controversies, that has culminated with some very damning allegations this week from hip hop music artists and even a nonprofit in Haiti.

Can Brother Polight’s Business Survive the Scandal? Lessons on PR Damage Control and Brand Mgmt

You’re probably wondering, what on earth does market branding have to do with Brother Polight? Well, he’s selling something to certain people out there who have made him a millionaire, according to several sources. Despite the fact that, according to other sources, he has a criminal background in either drug sales or use, he has managed to influence many to believe in what he has to offer, and they were willing to pay for it.